About us

About Devansh Aggarwal – Founder of Strategies Guru

Devansh Aggarwal

Hi, I’m Devansh Aggarwal—the mind, hands, and heart behind Strategies Guru. I started this platform with a simple but demanding promise: turn complex ideas into clear, finishable strategies you can act on today. Whether you’re a student designing your first side-hustle, a founder chasing product-market fit, a marketing lead under pressure to grow, an HR manager shaping culture, or someone trying to level up life habits—Strategies Guru is your practical playbook.

I’ve worked across projects that blurred lines between business, branding, and behavior. Over time, I saw the same pattern: people don’t fail for lack of ambition; they struggle because advice is scattered, generic, or not adapted to their reality. Strategies Guru exists to fix that. Here you’ll find structured, step-by-step frameworks, templates, and checklists—not fluff—backed by research, examples, and field-tested execution paths.

What Strategies Guru Stands For

  • Clarity over noise: Strip jargon, show the “why,” then the exact “how.”

  • Finishability: Every guide ends with a plan you can actually finish.

  • Adaptability: Strategies flex to fit your stage, team size, budget, and constraints.

  • Evidence + Experience: Data-driven where it matters; human-driven where it counts.

  • Integrity: No hype, no fake guarantees, no affiliate bias masquerading as advice.

Vision

To be the most trusted, practical strategy partner for real people and growing teams—turning ideas into outcomes across business and life.

I want a world where someone with limited resources can compete with someone with unlimited noise. Where strategy is no longer a luxury PowerPoint, but a daily operating habit. Where a solopreneur, a manager, or a student can open Strategies Guru, download a framework, and ship value the same day.

What this looks like in practice (3–5 years):

  1. A living library of cross-domain playbooks—marketing, finance, HR, operations, branding, product, and lifestyle—kept current and context-aware.

  2. A global community of doers who share results, not quotes—benchmarking what worked, where, and why.

  3. Toolkits that plug into your real workflows: Notion templates, Excel/Google Sheets planners, pitch structures, hiring scorecards, habit trackers, and sprint boards.

  4. Credible case studies: from “zero to first 100 customers” to “reduce CAC by 30% in 90 days” to “upgrade sleep and focus in two weeks.”

Mission

To design and deliver finishable strategies—backed by frameworks, checklists, and templates—so individuals and teams can execute faster, learn smarter, and grow sustainably.

How I deliver on the mission:

  • Deconstruct: Break big goals into small, measurable moves.

  • Prioritize: Identify the 20% that drives 80% of results.

  • Systemize: Convert wins into repeatable processes.

  • Instrument: Add metrics, dashboards, and feedback loops.

  • Iterate: Improve with short cycles, honest post-mortems, and versioning.

Who I Help

  • Entrepreneurs & Startups: Go-to-market plans, pricing models, investor-ready narratives, and operational rhythms.

  • Marketing & Sales Teams: Campaign frameworks, channel selection, content engines, and pipeline governance.

  • HR & People Ops: Hiring scorecards, culture codes, onboarding paths, performance reviews, and L&D sprints.

  • Finance Leads & Founders: Cash-flow control, unit economics clarity, runway planning, and viable scaling.

  • Students & Professionals: Skill stacks, study systems, portfolio building, and career move roadmaps.

  • Lifestyle Optimizers: Habit design, energy management, deep-work protocols, and minimal systems that stick.


My Approach (How I Work)

1) Diagnose before prescription
Every strategy begins with a quick diagnostic: context, constraints, current baselines, and desired outcomes. I cut guesswork by asking the right questions early.

2) Start lean, prove fast
You don’t need a 60-page plan—you need a 2-week sprint that proves traction. I focus on MVP moves, fast validation, and compounding learning.

3) Write it down, make it visible
Strategy lives in frameworks and trackers: scorecards, OKRs, KPIs, 30-60-90s, and weekly reviews. If you can’t see it, you can’t steer it.

4) Measurement = momentum
Clear metrics drive behavior. We define lead/lag indicators, set thresholds, and commit to a ritual: ship → measure → learn → iterate.

5) Human practicality over theory
I respect research, but I serve reality. If your team is tiny or the budget is tight, we adapt. Strategy must fit your life, not the other way around.

What You’ll Find Here

  • Strategy Guides: Deep dives with step-by-step actions, timelines, and calculators.

  • Frameworks & Templates: One-pager canvases, SOPs, hiring rubrics, content calendars, cash-flow trackers.

  • Playbooks: “How to launch a product in 30 days,” “Audit your marketing in 3 hours,” “Close your first 10 B2B clients,” “Reset your habits in 14 days.”

  • Case Notes: Real patterns from wins and misses—because mistakes teach faster than manuals.

  • Tool Stacks: Curated tools by stage and goal, with “how we use it” instead of “shiny features.”

Core Domains (and the flavor you can expect)

Marketing & Growth
Positioning matrices, ICP definition, channel selection, content engines, performance dashboards, and experimentation queues.

Finance & Operations
Cash-flow clarity, pricing logic, cost discipline, ops cadences, and decision trees for “build, buy, or partner.”

HR & Culture
Hiring scorecards, behavioral interviews, onboarding arcs, feedback rhythms, and capability ladders.

Lifestyle & Personal Systems
Deep-work blocks, habit loops, weekly reviews, energy rituals, and burnout prevention that respects real life.

Editorial Principles

  • Plain language: If a 16-year-old can’t understand it, I rewrite it.

  • Bias to action: Every piece ends with a first step and a timebox.

  • Source and test: I cite, simulate, and field-test. If it’s theory-heavy, I translate it into actions.

  • No “guru” syndrome: The name is cheeky; the work is serious. I’m a student first, teacher second.

How We Measure Success

  • Outcome metrics: Revenue, retention, CAC/LTV, cycle time, hire quality, NPS, habit adherence.

  • Execution metrics: Tasks completed, decision latency, sprint velocity, review discipline.

  • Clarity metrics: Can every stakeholder say what we’re doing, why, how, and by when?

Founder’s Note

I built Strategies Guru for people who’d rather ship than scroll. If you’ve been burned by vague advice or overcomplicated decks, welcome—you’re my kind of reader. I’m Devansh, and I’ll keep refining these playbooks until they fit your world as tightly as a favorite tool in your hand.

If you want something specific—a marketing teardown, a hiring rubric, a personal routine reset, or a finance sprint—tell me your context. I’ll turn it into a finishable plan.

Work With Me

  • Need a custom strategy for your startup, team, or role?

  • Want a workshop on growth, hiring, or execution rhythms?

  • Looking for templates tailored to your industry?

Email/DM me with your goal, constraints, and deadline. I’ll reply with a lightweight diagnostic and a suggested sprint plan.

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